HomeResources › NewsTogether Awarded IAB AOTY 2023

Together awarded Agency of the Year and Best in Show for the second year running at IAB New Zealand Digital Advertising Awards 2023.

IAB2023
IAB2023

Together enjoyed another night to remember at the 2023 NZ IAB Digital Advertising Awards. The agency was named Agency of the Year, as well as being awarded Best in Show for their work with COLORSTEEL, alongside 7 Gold and 2 Silver awards.

It represents a remarkable repeat, after Together’s similar double last year at the 2022 IAB NZ Awards where the agency was also named Agency of the Year and won Best in Show.

Together’s Agency of the Year award recognises a year of digital achievement for the agency, with highlights including the launch of a CXM practice, the achievement of Google Cloud Partner status and significant headcount growth.

Best in Show accolade for “Roof ID” recognised the agency’s custom-built AI model to power unique media targeting for COLORSTEEL.

The IAB New Zealand Digital Advertising Awards celebrates innovation and effectiveness across the digital media advertising industry in New Zealand.

“Being named Agency of the Year and winning Best in Show for a second year running is incredible. It’s testament to a huge amount of hard work, craft and consistency from the team during another year of growth. A sincere thank you to all our clients and industry partners that continue to support team Together.” – Kris Hadley, Managing Partner, Together.

In total Together won nine awards across Grand Awards, Channel Excellence, Effectiveness and Data categories.

Agency of the Year: Together.

Best in Show: “Roof ID”, COLORSTEEL.

Together’s Gold Awards:

  • Best Use of Technology: “Roof ID”, COLORSTEEL.
  • Best Use of Data for Campaign Targeting: “Roof ID”, COLORSTEEL.
  • Best Use of Social: “Sharing the Aroha of Tourism”, Tourism Industry Association.
  • Best Use of Display: “Farm genie”, Ballance Agri-Nutrients.
  • Best Campaign on a Budget: “Roof ID”, COLORSTEEL
  • Best Performance Campaign: “Roof ID”, COLORSTEEL

Silver Awards:

  • Best Integrated Digital Exclusive Campaign: “Predicting Financial Needs”, Te Ara Ahunga Ora Retirement Commission.
  • Best Use of Data for Campaign Targeting: “Farm genie”, Ballance Agri-Nutrients.